At Gait, we value data security and believe the user should feel in control of their data. Nothing is more frustrating than a company that makes it difficult to delete user data or unsubscribe. That why we make it easy to manage your account from within the app. The following section will go through controlling your data and sections proceeding that will discuss in more detail the types of data we collect and the reasons for doing so.

Controlling Your Data

You are able to delete all your data with no more than a few clicks from the home screen. Enter the Settings, go to User Information, and click DELETE ACCOUNT. This will remove all data collected on you from our databases. You will need to create another account if you choose to continue using the app.

The app monitors driving habits by collecting GPS and Accelerometer data available through the iPhone’s built in hardware. The collection of the data can be turned off at any time by the user. In order to turn data collection off, go to Settings, then select Manage Sharing, and turn Monitor Your Driving to the off position.

Data Retention

The data is maintained and stored as long as the user keeps their user account open on the app. The account can be closed and all data deleted as described in the section above.

No Data Is Shared Third Parties

We maintain user data within our cloud environment and at no point is it shared with any external third party.

In the future, we expect to add a feature to the app that will allow the user to share their data with their insurance company. We will review each insurance company and confirm they maintain excellent privacy practices.

Data Collection

Location. The app collects user location data by GPS. The location updates are infrequent when the user is under the speed of 5 MPH, but upon surpassing this speed the app assumes the user is driving and increases the update frequency.

Accelerometer. The app collects the users acceleration and deceleration by monitoring motion via the iPhone’s built in accelerometer hardware. When the user is under 5 MPH the updates are infrequent. When the user surpasses 5 MPH the accelerometer update frequency increase.

Email. The app collects the user’s email so that it can track unique users within the app. In the future we will add a feature so that the user can share their driving score with their insurance company. The email will be leveraged to identify the user with the insurance company. We plan to share company updates to the users by email. This may include new features to the app and promotions.

First and last name. The app collects the user's name so that it can provide custom messages tailored for the user.

Date of birth. The app collects the date of birth. In the future we expect to provide a mechanism for users to receive quotes from insurance companies. If the user elects to receive a quote then date of birth will be used as a quoting factor.

Vehicle make, model, and year. In the future we expect to provide a mechanism for users to receive quotes from insurance companies. If the user elects to receive a quote then the vehicle make, model, and year will be used as a quoting factor.

Data Collection Method

The app monitors driving habits by collecting GPS and Accelerometer data available through the iPhone’s built in hardware. The data collection frequency changes based on the user’s speed. When the user surpasses the speed of 5 MPH the app assumes the user is driving and increases the data collection frequency. When the user is not driving the data is collected infrequently.

The location and accelerometer data is collected regardless of if the app is in the background or foreground. As mentioned earlier the data collection can be turned off entirely by going to Settings, then selecting Manage Sharing, and turning Monitor Your Driving to the off position.

The user’s email, password, date of birth, first and last name, and vehicle make, model, and year are collected by their direct input during the sign up process.

The Usage of the Data

The App uses the collected data to analyze the users driving speed along with their braking and acceleration. Speeding, acceleration, and braking events are collected to build a profile and driver score. The driver score is an assessment of the driver’s risks and habits. The driver score can inform the user how to improve their driving, make the roads safer, and save money on car insurance.